Tag: asahi

Chuhai Watch: Citrusy winter, cherry & strawberry, green apricot

Chuhai Watch: Citrusy winter, cherry & strawberry, green apricot

Although Dec 25-29 is a regular workweek here in Japan, things are definitely winding down for the year. Barring any major announcements I expect this Chuhai Watch to be my last post of 2017. It’s been an amazing year for the Japanese alcohol industry and […]

Chuhai Watch: -196°C Strong Zero Acerola, Asu no Shequasar, Mogitate Hyuganatsu

Chuhai Watch: -196°C Strong Zero Acerola, Asu no Shequasar, Mogitate Hyuganatsu

Three new chuhais recently announced, these should keep you warm as the nights get colder! Suntory is re-releasing -196°C Strong Zero Acerola, the cherry variation known for being rich in nutrients like vitamin C. It has a pretty sour flavor for a cherry, so this […]

Asahi Whisky? They just got a license for it

Asahi Whisky? They just got a license for it

Asahi Beer was just granted a license by Japan’s National Tax Agency to distill whisky at the company’s Ibaraki Factory. So when is Single Malt Ibaraki coming out? Maybe never. Let’s think this through for a minute. We all know Nikka is owned by Asahi. So is […]

Asahi Beer wins design award for senior-friendly mini beers

Asahi Beer wins design award for senior-friendly mini beers

So in Japan, tiny cans of beer are a thing. You’ve got your regular cans at 350ml/12oz, and tallboys at 500ml/16oz. Just like the rest of the world. But in Japan there are two smaller sizes: 250ml and the miniscule 135ml. That’s like 3 shots… […]

Tokyo Sumidagawa Brewing to launch 3 new beers

Tokyo Sumidagawa Brewing to launch 3 new beers

Back in 1994, Asahi Beer created a craft beer company named “Tokyo Sumidagawa Brewing.” It’s taken them over 20 years but they are finally releasing 3 different kinds of beer to the general public. The first question of course is why it’s taken them so […]

Chuhai Watch: 13 New Chuhais over Chuhai Season

Chuhai Watch: 13 New Chuhais over Chuhai Season

I count no less than 13 new chuhai releases over the summer season. We’ve got new options from Suntory, Kirin, Asahi, and Sapporo. Keeping track of all these is getting a bit overwhelming, especially during the summer as demand for RTDs goes through the roof. […]